World PT Day 2025: advocacy toolkit

Use the information in the advocacy toolkit to help you advocate for the essential role physiotherapy plays in healthy ageing to governments, patient groups, decision makers and policy makers.

Examples of how to write an advocacy case relating to this year's campaign can be found on pages 6 and 7 of the advocacy toolkit. 

If you are promoting the day on social media, remember to use the hashtag #WorldPTDay. Social media tiles are available here.

This advocacy toolkit has been produced by World Physiotherapy and must not be amended in any way

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Advocacy toolkit (pdf)

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