Following confirmation of the World Physiotherapy Day theme for 2018 – Physiotherapy and Mental Health - the Irish Society of Chartered Physiotherapists (ISCP) produced leaflets and posters which were printed and distributed to over 60 sites nationwide where ISCP members were holding events and information stands on the day. ISCP member Donnachadh Walsh was the society's World Physiotherapy Day Ambassador and alongside Dr Julie Broderick helped to highlight the major benefits and gains in physical and mental wellbeing through the media
As part of its World Physiotherapy Day activities, the Society launched the campaign #move4mentalhealth to encourage patient and public participation on social media by advocating for increased physical activity and encouraging the public to share how they #move4mentalhealth. This campaign was very successful and in the top 5 #worldptday influencers on Twitter globally.